About Den Unglin — Business Broker Training, 1:1 Deal Support, and Broker Readiness in 30 Days

Short version: I help you operate like an actual business broker in ~30 days. Not theory. You learn how to talk to an owner about selling, get a signed engagement with a success fee, price the company so it can realistically sell, quietly approach buyers, and hold the deal together all the way to money cleared. The objective is a real commission cheque, not motivation content.

Who I Am and Why I Train Business Brokers

My name is Den Unglin. I’ve spent 18+ years working in marketing, exits, business services, and process design across multiple countries and industries. My work is operational, not academic. I’ve helped owners prepare their companies for sale, shape the story buyers will actually pay for, and keep the numbers believable enough to survive due diligence.

I am not selling a fantasy. I help you become a broker who can sit across from an owner, speak calmly about exit, and actually move the deal. That is what a business broker is supposed to do.

If you want my general background and positioning for credibility/social proof, you can refer people directly to this page.

What I Actually Do (Not Theory)

I do four things for future brokers, especially first-timers:

• Valuation logic: We build a realistic number the seller can live with and a buyer can accept. If the price is fantasy, nothing closes and you earn $0.
• Mandate acquisition: We script and rehearse how you talk to a burnt-out owner so they quietly let you broker the exit and sign an engagement with a success fee.
• Buyer targeting: We identify 3–5 specific buyers who can realistically take over the business, instead of blasting the deal publicly and burning trust.
• Deal stability: We train you to hold both sides steady (fear, ego, tax panic, staff panic) long enough to get to completion and your cheque.

If you’re searching “how to become a business broker”, this is the missing part. It’s not about passing an exam. It’s about controlling an exit conversation like an adult.

Track Record and Process: Deals, Exits, Systems, Outcomes

Across 12+ markets and 50+ industries, I’ve either operated businesses directly or supported owners preparing for sale. That includes:

• Positioning a company so a buyer can understand it in one page without panic
• Cleaning basic financial narrative so the price sounds fair, not delusional
• Setting up simple data rooms and buyer packs so due diligence does not stall
• Coaching brokers and founders through late-stage ego fights so the deal stays alive

This is what you get in the training: not “content”, but operating rhythm. We focus on real money events. A small service business in the $100k–$500k range (typical first target for a new broker) can produce a ~$15k–$40k success fee cheque for you if it closes at a realistic number. That is normal. That is why this profession is attractive.

Most of your competition will never get this far because they never secure a signed engagement, or they agree to a fantasy asking price that will never close. You will not make that mistake if you follow the structure.

Why Business Brokering Is High-Leverage Right Now

Business brokering is one of the highest-efficiency, high-ticket skills left where you can start lean. Why:

• High commission per win: One properly closed deal can mean a five-figure cheque for you. You are not selling $49 products; you are advising on a $200k–$500k exit.
• Low fixed cost: You do not need an office or staff to start. You mostly need trust and discipline with conversations.
• Mass exit demand: A lot of owners are older, tired, and ready to leave. They want a clean exit, not drama. You become “the calm adult who handles it”.
• No big team: You can operate as a solo broker or micro-boutique at first. That matches high-margin, low-headcount goals.

How the 30-Day Broker Programme Works

The 30-Day Broker Programme is not “watch 200 videos”. It’s execution with direct support for 30 days. We keep it intentionally small so we can work on an actual mandate, not on your motivation level.

Week 1 — Positioning and credibility

• Define your niche entry point (e.g. gyms, clinics, logistics, e-commerce, etc.)
• Write how you introduce yourself so you sound like an adviser, not a spammer
• Draft your basic valuation framing so you don’t promise nonsense

Week 2 — Seller conversation and mandate

• Approach one real owner who is already emotionally done (retirement, relocation, burnout, divorce, succession gap)
• Run a clear exit conversation without insulting their life’s work
• Get a signed engagement that protects your fee if the business sells

Week 3 — Packaging and buyer shortlist

• Build a confidential buyer brief (not a public ad)
• Identify 3–5 buyers who make strategic sense for this business
• Start controlled outreach without destroying confidentiality

Week 4 — Holding the deal steady

• Keep both sides calm through pricing, staff retention, handover, and tax nerves
• Make sure your fee is recognised and payable on completion

Who I Accept (and Who I Refuse)

Strong fit (high probability of first $ cheque)

• Commercial / luxury property agents: You already talk to owners who are thinking about exit and retirement.
• Wealth managers / private banking / family office profiles: You already hear “I want out, I’m tired” before the market does.
• Ex-founders: You’ve built or sold something and you still have buyer contacts in that niche.
• Trusted connectors: Accountants, lawyers, consultants who are already seen as “the fixer” by owners.
• High-network adults: People with access to business owners who respect them, even if they’ve never brokered a sale before.

Not a fit (we will likely turn you down)

• You want “passive income” and refuse to speak to real owners.
• You think brokering is just posting businesses online like property listings.
• You melt down emotionally when money, exit, divorce, tax, or succession comes up.

This is not a mass-market course. If I don’t believe you can hold a serious exit conversation without embarrassing yourself or me, you don’t get in. That protects my brand and protects owners who trust us.

Legal, Licence, and Compliance Boundaries

Different regions treat business brokerage differently. In some places you may need a specific broker licence (especially if the transaction structure looks like a real estate transfer or regulated securities). In other places you are allowed to act as an adviser on a business asset sale without holding a traditional property broker licence, as long as you stay in your lane and do not misrepresent regulated financial advice or guarantees.

We go through three core safety points with every new broker:

• What you can say: You can introduce buyer and seller, present factual information provided by the owner, and coordinate the conversation.
• Where you must shut up: You should not give tax, legal, or investment guarantees outside your qualification. You must not invent financial performance.
• How you protect yourself: You work under a signed engagement with a defined success fee and clear scope. You keep confidentiality tight.

For the public-facing overview on this, read Do You Need a Business Broker Licence?. That page exists to answer the “is this legal?” fear and to keep you from doing something stupid on day one.

What This Is Not

• Not passive income. You will have to speak to owners and buyers like an adult.
• Not “£200k a month in 30 days”. First wins are often one small business exit and a single five-figure cheque (for example $15k–$40k). That alone is already higher than most standard salaries per month. But it is not instant money.
• Not MLM. You are not recruiting “teams” or selling a dream. You are brokering real exits for real owners who are tired and want out.
• Not generic “business coaching”. We are not here to “raise your vibration”. We are here to get a mandate signed, protect your success fee, and get that deal to completion.